How KOS grew their plant-based supplement empire across DTC, Amazon, and retail with omnichannel performance marketing.
KOS had built a strong Amazon-native business with triple-digit growth, but they needed to diversify beyond Amazon dependency. The challenge was scaling a profitable DTC channel while simultaneously growing Amazon revenue and expanding into retail, all without cannibalizing existing sales or blowing up customer acquisition costs.
We built a true omnichannel growth engine. On Amazon, we optimized Sponsored Products and Brand campaigns to improve ACOS and organic rankings. On Meta and Google, we developed a DTC acquisition strategy anchored in health-conscious creative and subscription-first landing pages. We coordinated messaging across channels to reinforce the brand without competing against ourselves.
KOS grew monthly ad spend 5x in three months while reducing CPA, with paid media and email scaling together rather than one carrying the other.
Tell us where you are and what you are trying to hit. We will tell you honestly whether we can get you there.
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