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Bones Coffee
Built in KlaviyoKlaviyo Master Platinum partner
Case study · Lifecycle & retention

How Bones Coffee Pulled Off a Blockbuster BFCM

How Bones Coffee Company pulled off a blockbuster BFCM with ATTN Agency.

ClientBones Coffee ChannelsEmail, SMS, BFCM
Bones Coffee
35%Email Revenue Increase
Email Revenue Increase
35%
SMS Revenue Increase
27%
The challenge01

Bones Coffee needed to maximize Black Friday/Cyber Monday revenue through their email and SMS channels while maintaining engagement and avoiding list fatigue.

The solution02

We built segmented BFCM campaigns with VIP early access windows, countdown sequences, and personalized product recommendations. Each segment received tailored messaging based on purchase history and engagement.

  • Email
  • SMS
  • BFCM
Your turn

What would this look like for your brand?

Tell us where you are and what you are trying to hit. We will tell you honestly whether we can get you there.

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