How KOS Grew Their Plant-Based Empire with ATTN
How KOS grew their plant-based supplement empire across DTC, Amazon, and retail with omnichannel performance marketing.
KOS had built a strong Amazon-native business with triple-digit growth, but they needed to diversify beyond Amazon dependency. The challenge was scaling a profitable DTC channel while simultaneously growing Amazon revenue and expanding into retail — all without cannibalizing existing sales or blowing up customer acquisition costs.
We built a true omnichannel growth engine. On Amazon, we optimized Sponsored Products and Brand campaigns to improve ACOS and organic rankings. On Meta and Google, we developed a DTC acquisition strategy anchored in health-conscious creative and subscription-first landing pages. We coordinated messaging across channels to reinforce the brand without competing against ourselves.
- 215% Revenue Growth
- 4.8x Blended ROAS
- 67% Amazon Sales Increase
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